I don’t talk much about savings, usually because I believe that it’s always better to make more rather than always obsessing over spending less. However, I do know that there is no real way to make money long term if you don’t adopt a frugal mindset. Plus, my life over the last one year has been one […]
Tag: marketing
The Return of Yves.
It was in 2012 that newly appointed creative director, Hedi Slimane announced that Yves Saint Laurent’s ready to wear line would simply be known as Saint Laurent. There was a lot of furor, but it was a direct nod to history. The ready to wear line was launched in 1966 as Saint Laurent River Gauche, […]
#RadAds: The Best Ad In A Long Time
I’m always interested in new ways that brands try to engage with customers or reimagine their marketing experience. So I instantly fell in love with this new ad I stumbled upon from Honda. It’s the good guy-bad guy parallel universe used to great effect to introduce two versions of the new Civic. Check it out here. Make […]